Netflix’s rise to being the world’s primary media streaming service was no fluke. It was based on a complex recipe of data manipulation and emotion that means the company knows what you want to watch even before you know yourself. According to Netflix’s latest quarterly figures, the media streaming service is racking up almost 2 million new subscribers every month. The reason for this relentless growth (whether you believe that’s good or bad) goes deeper than having a convenient and reasonably priced service to sell. It goes deeper than its mammoth marketing budget and strategies. And it certainly goes deeper…
Read the full article: How Netflix Knows Exactly What You Want to Watch